TLDR:
- Banking-as-a-Service (BaaS) is transforming financial services and other sectors.
- Global BaaS market value is forecasted to grow from $4 billion to $22.6 billion between 2022 and 2032.
Banking-as-a-Service (BaaS) is revolutionizing financial services by enabling non-financial businesses to integrate financial products and services into their customer journeys. Experts predict a significant increase in the global BaaS market value, highlighting the growth potential of this sector. However, businesses considering BaaS adoption must follow key tips to ensure success:
- Solve customer needs by understanding friction points and challenges.
- Consider regulation and compliance when selecting a BaaS provider.
- Focus on scalability and create a Go-to-Market strategy for BaaS solutions.
BaaS offers a better customer experience, increased conversion rates, and improved loyalty. Businesses must carefully strategize, implement, and scale their BaaS solutions to leverage the benefits effectively.